Copywriting Courses

Master user behavior psychology, improve your business image and write text that attracts attention

Copywriting Masterclass

Build a masterclass in copywriting and written communication for your team or whole company. Select the subjects, nurture your pain points, and improve how your write

Audience

All types of audiences can attend the masterclass

What you'll learn
  • Copywriting principles and techniques

  • Copywriting success cases

  • User behavior psychology and trends

  • Improved written communication within a company (per request)

  • Modern technologies, AI, etc.

Timelines

2-3 Hours

Copywriting Workshop

Let's build a copywriting workshop for your team or the whole company. This includes a lot of materials, ton of practical tasks, and fun exercises

Audience

The audience must know a little bit about copywriting

What you'll learn
  • Copywriting principles and techniques

  • Storytelling

  • Modern technologies, AI, etc.

  • Practical cases personalized for your company's challenges and industry

Timelines

2-3 Days; Per Your Request; Continuous Assessment

Comprehensive Copywriting Course

Build an all-inclusive copywriting course with dedicated lecture hours, structured curriculum, homework, and recorded meetings

Audience

Beginners; Other Marketing Professionals

What you'll learn
  • Copywriting principles and techniques

  • Storytelling, formulas, modern trends

  • Modern technologies, AI, Heatmap, etc.

  • Practical cases personalized for your company's challenges and industry

Timelines

3-4 Weeks *

Why Copywriting?

Did you know?

59% of users avoid companies that have grammar and stylistic mistakes in their website copy.

73%

12.5%

of users will trust your company more if you show them experience

of users will just skim your content

Did you know?

A company's overall productivity increases by 17% when employees are regularly trained.

59%

45%

of employees will stay if they feel that the company cares about their professional development

or employees feel increase in productivity with regular trainings and skill improvement programs

"I decided to take Marita's course to learn how to write better and use these new skills for my personal business. The course offered me exactly what I was looking for: I discovered my unique tone of voice, allowing me to communicate more effectively with potential clients and quality leads. I use storytelling flawlessly, and have improved my social media engagement."

Salome Japiashvili, Synchronous interpreter

"Anyone who wants to learn copywriting and improve their written communication should take Marita's workshops. It's equally valuable for people with all experience levels, whether you want to write for your personal business or develop professionally. I love the practical aspects of her workshops and the engaging approach she takes. I never felt bored."

Anna Zeragia, Digital content creator

★★★★★
★★★★★

My Portfolio

Courses, Workshops, Programs

Bank of Georgia - Workshop for Internal Communications

A four-day intense workshop for the team members of the internal communications and training department at Bank of Georgia. The workshop included industry-specific and audience-specific practical and theoretical exercises, case studies, QA sessions, and more.

Bank of Georgia - Masterclass for SMEs and Startups

Three mini-educational videos for small businesses, startups, and entrepreneurs in partnership with the Bank of Georgia (uploaded on the Bank of Georgia educational platform). The masterclass is aimed at helping SMEs and startups improve their written communication, attract new users, and turn leads into customers.

Digital Bus Academy - Signature Course

For five years, I taught copywriting and content writing to beginners, middle and professional copywriters, to businesses and startup owners. The courses included several weeks of theoretical and practical sessions with groups of students (including homework, extra curricular reading materials, and more).

University of Business and Technology - Invited Lecturer

In partnership with the University of Business and Technology in Tbilisi, Georgia, I created several courses for students. The courses were aimed to help students learn new skills and find remote jobs. These courses included workshops for entrepreneur women, freelancers, and more.

Iris Group - Storytelling Workshop

A workshop created for youth in Georgia, Armenia, and Azerbaijan. The workshop included 4-5 hours of interactive theoretical approach and practical exercises online. The main goal was to help attendees improve their writing skills.

Don't Wait for the "Right Time"

Plan the success of your team and your company today